Is there any power in flowers? Why did mostly women respond to this project? Did our communication spread like pollen? In this project we literally got dirt on our hands, as we planted flowers all over the city of Oslo.
In this project, we tested how effective it was to concentrate on separated individuals, in order to reach out to a larger group. We bought pansies, because flowers are associated with the act of giving. We posted a request on a forum, asking people to give us suggestions on where they wanted us to plant a flower, within the boarders of Oslo. We planted it, and dedicated it to the person who had recommended a place. This was an excellent way to reach out to women.
Credits: Martin Ødegaarden Henriksen, Johannes Rummelhoff
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